Sun Direct HD introduces recording feature

MUMBAI: Sun Direct has introduced recording feature facility as an addition to its HD services.

Subscribers can now record unlimited HD or SD television content via USB port facility in the all new PVR box.

The new Sun Direct HD boxes let us attach any external storage like a USB drive or HDD & record TV content on it.

The direct-to-home (DTH) company claims the new HD boxes have following advantages: unlimited recording, recording content from a channel while watching other channels, ability to set time up to a week in advance to record future programs, and facility to pause the live channel and watch after a short break.

From now on, TV shows will no more be a hindrance to your daily chores or spending quality time with your family. With the Sun Direct HD PVR recording, you can schedule all your programs and not having to worry about missing your soccer game or a daily serial.

Speaking on the new launch, Sun Direct CEO Mahesh Kumar said, "We aim at offering the best to our customers, adding value and presenting our product with a class. We are happy to launch the new HD recording facility for affordable cost, so our customers will all enjoy the benefits of time shift recording."

Source: Indiantelevision.com

Sun Direct Adds 9 New English Entertainment Channels on its Platform

Chennai, 26^th, June 2012: Sun Direct Pvt Ltd, one of India’s largest direct-to-home (DTH) service providers, introduced new additions to its offering by customizing the entertainment as per the desires of the Subscribers. Sun Direct Launches the new ‘WORLD PACK’ which has 9 world-class English entertainment channels in addition to all the channels available on the regular South Value pack and Cinema Plus at just Rs.199 per month (inclusive of all taxes). The 9 new channels included in this new ‘World Pack’ are Star Movies, HBO, Zee Studio, Sony Pix, AXN, Discovery, Animal Planet, NGC and BBC World. Clearly targeting the urban customers who need world class English entertainment while not missing out on the core regional language channels, Sun Direct has proved yet again that it is the best when it comes to reading customers’ needs and tailor-making an offer that is hard to resist. The World pack is currently offered as an upgrade pack to existing customers.

It’s a great time for sports fans too, as Sun Direct has also launched a “WORLD PACK + SPORTS”; this is offered as an acquisition pack to the new customers at the rate of 1590 for 1 month and 2250 for 4 months subscription and existing customers can buy in the offer at 249 for 1 month. Customers can choose any two sports channels under the plan - Star Cricket + Star Sports or Star Cricket + ESPN channels.

Sun Direct also increased its HD channel offerings with the addition of Star Movies HD & Zee Studio HD at no extra cost thereby doubling the entertainment value at zero cost.        

Speaking on this occasion, Mr. Mahesh Kumar, CEO, Sun Direct says, “We have always been quick to spot a gap in the existing entertainment offerings and the new ‘World Pack’ is tailor made to address the city customers who are looking for world-class English channels which retaining the core regional / language channels. The icing on the cake is the additions of two new HD channels which will increase the quality of entertainment value to the customer.”

On a constant drive to provide better value and service to its subscribers and recognized for its ‘think regional: go national’ theme Sun Direct has slightly modified it to now include ‘think regional: go metro’ thereby redefining the entertainment quotient of urban customers while retaining the core values of regional entertainment basket. This new pack is sure to address the complete entertainment needs of the entire family in urban markets.

As always, Sun Direct has proved yet again that it is the best when it comes to reading customers’ needs and tailor-making an offer that is hard to resist. These new offers are open for both new customers as well as existing customers.

Sun Direct New Package changes from 1st June, 2012

New PACK - Introducing the WORLD PACK that brings 9 additional channels from English movies, infotainment and news genre, all in English. The specific channels are (Star Movies, HBO, Zee Studio, Sony Pix, AXN, Discovery, Animal Planet, NGC, BBC World). This pack is priced at Rs.199/- (incl of tax).

This is the only pack among all DTH to have all the leading English movie channels below Rs.200/- (all others cost in excess of Rs.265/- for more than one English channel)

South Cinema Plus & ROI Value Plus – Both these packs now become even more attractive with the addition of NGC WILD and Star WORLD at NO Extra Cost.

ROI Value Plus – STAR GOLD added to ROI Value Plus, there will be no change in cost for the package.

Source: DTHHelp.com

Star Movies HD and Zee Studio HD added on Sun Direct

Sun Direct added Star Movies HD on channel no.968 and Zee Studio HD on channel no.969. Both the channels are available at "NO EXTRA COST" for all HD Subscribers.

Below is the SMS which I received yesterday from Sun Direct.

"Dear SunDirectHD subscriber, Hollywood is back & its TWICE as good! Get StarMoviesHD & ZeeStudioHD from 1-JUNE at NO XTRA COST. SunDirectHD, better value,always"

Here are few High Quality images of Star Movies HD and Zee Studio HD.

For more images check the below link.

Star Movies HD & Zee Studio HD

Sun Direct, Hathway to offer IPL in HD

Sun Direct has become the first DTH operator in India to offer IPL (Indian Premier League) matches in high definition (HD). Previously, Sony Max HD, the channel on which IPL is being telecast, was being offered by cable operator Hathway.

However, subscribers will need to have HD enabled set top boxes to enjoy the broadcast.

"All existing HD customers of Sun Direct as well as new customers will receive MAX HD at no additional cost," Sun Direct said.

Sun Direct's HD pack comprises of about five HD channels from the Sun group and two English channels and costs about Rs 90 per month for the HD channels alone.

Sony Max HD will be the third non-Sun group HD channel on the platform.

Other operators, such as Airtel Digital, provide up to a dozen HD channels.

Sun Direct said the matches will be telecast on HD without any ads over the next 54 days "for a near stadium experience."

Source: RTN Asia

Sun TV launches Sun Life, Sun TV RI (Rest of India) and Gemini Life

Sun TV Network has launched three new pay channels from Monday -- Sun Life, Sun TV RI (Rest of India) in Tamil and Gemini Life in Telugu.

Sun Life and Gemini Life will focus on areas like lifestyle, religion, health and education, the Chennai-based broadcaster said. Sun TV RI will transmit the same content that goes on air on its flagship Sun TV channel, but the broadcast will be specialized for all states other than Tamil Nadu, allowing advertisers to focus on specific geographical areas.

The company now has 32 TV channels, which includes 12 in Tamil, nine in Telugu, seven in Kanada and four channels in Malayalam languages, Sun TV said.

Sun TV has been quite aggressive in launching new channels and pushing new content recently. Last week it launched four advertisement free action movie channels in Tamil, Telugu, Kannada and Malayalam. In December, it had launched four high definition TV channels, three in Tamil and one in Telugu.

Sun TV shares were down 0.6% at Rs 276.65 on NSE in noon trade on Monday.

Source: Moneycontrol.com

Sun TV Network launches 4 Ad free action movie channels from today

Sun TV Network Ltd has launched four Ad free action movie channels - Sun Action in Tamil, Gemini Action in Telugu, Suriyan TV in Kannada and Surya Action in Malayalam on January 04, 2012.

With this launch the company has entered into the "Ad free" pay channel world and also the new genre of "Action Movie" has been added to its existing genres of General Entertainment, Movies, Music, News, Kids and Comedy.

These will be the first of its kind 24 hours Ad free Action Movie Channels in India and are premier pay channels.

With this launch, the number of channels under Sun's bouquet moves up to 29 of which there are 10 channels in Tamil, 8 channels in Telugu, 7 channels in Kannada and 4 channels in Malayalam languages.

The Sun TV Network Ltd. stock was trading at Rs.284.90, down by Rs.3.45 or 1.20%. The stock hit an intraday high of Rs.286.50 and low of Rs.284.10.

The total traded quantity was 4116 compared to 2 week average of 89245.

Source: Equity Bulls